HELLO, I'M
Martina Platte
Senior Copywriter and Marketing Strategist
Copywriter | Editor | Strategist
Bentonville, Arkansas
(435) 640-2322
About
MY BACKGROUND
I’m Martina, a senior copywriter and storyteller with nearly a decade of experience crafting campaigns, brand voices, and editorial narratives. I’ve worked on everything from global product launches to advocacy-driven storytelling. I love writing that builds connections between people, community, and culture.
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Originally from Park City, Utah, I grew up exploring the outdoors and now call Bentonville, Arkansas, home. When I’m not writing, you’ll find me chasing singletrack on my mountain bike, throwing pottery, painting, or gardening.
Experience
WHERE I'VE WORKED
Education
WHAT I'VE LEARNED
Trek Bicycle Company — Remote
June 2021 — September 2025
Senior Copywriter
Backcountry.com & CompetitiveCyclist.com — Utah
October 2016 — December 2020
Copywriter
Freelance Copywriter & Strategist — Various Clients
November 2018 - June 2021
ROTOR Bike Components — Utah
April 2018 - May 2019
Market Support Specialist
Vail Resorts — Park City and Salt Lake City, Utah
2006 -2015
Retail Store Manager
Salt Lake Community College
2009 - 2012
Philosophy studies
Emphasis on critical thinking, analysis, and communication
Additional Experience
VOLUNTEERING AND BEYOND
Fifth Street Studio — Pottery Wheel Instructor
2025 - Present
The Children's Center — Volunteer Teacher's Asssistant
2008 - 2016
IFRE (Nepal) - Volunteer ESL Teacher
2012
Skills
WHAT I BRING TO THE TABLE
Content Writing
Editing
Search Engine Optimization
Email Marketing
Social Media
Marketing Strategy
Image & Design Tools
Interests
WHEN I'M OUT OF OFFICE
Ceramics
Painting
Mountain biking
Travel
Creative Writing
Reading
Cooking
Gardening